“To be a good tester you must be curious about technology, and eager to learn it. You must be able to ask questions and make explanations. You must be skeptical, but you must have at least a little faith about one thing: the possibility of undiscovered trouble.” – James Bach
Whether they know it or not, consumers often possess the mindset of a tester. They take nothing for granted, question everything and think outside of the lab – I mean think outside the box.
In this instance, a Target shopper decided to take a closer look at what seemed like a suspicious sale. Here’s what they found:
After looking for some groceries on sale, I wandered over to the DVD section. I saw “Battlestar Galactica: The Plan” on sale for $16.99. After reading your site for a while, I learned to look behind the sale card on the DVD. The sale price is $2 more than the regular price. Looks like I’ll wait for the “sale” to end before I consider buying this DVD.”