The creators of gambling sites and apps are increasingly turning to the UK to do some in the wild testing. Testing under real world scenarios is vital to a successful application. But testing gambling applications with real end users, using real money, can be hard in places like the United States, which have strict gambling laws. Luckily, the United Kingdom has laxer laws that provide the perfect testing opportunity. From 777 Gaming News:
A recent venture into the mobile-gaming market by Big Fish Games Inc has revealed how Britain is becoming more of a testing ground for online gambling using real-money wagers. …
Casinos are increasingly viewing the UK as the country to test online software and mobile applications because its gaming laws are far more relaxed than those in the US, where Nevada remains the only state where it is legal to gamble over the internet for legal tender.
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If more countries begin adopting online gambling, companies who have been testing and operating apps in the UK will undoubtedly have the advantage of well tested apps as they expand into new markets.