Entertainment news and pop culture magazines will do whatever it takes to get your attention – but this week, Entertainment Weekly set the bar a little higher. Friday’s edition of Entertainment Weekly will contain something other than coupons or perfume samples – it will feature a LCD display that shows live Tweets from the CW TV Network and video ads.

The folks at Engadget decided to take apart the electronic page to figure out how it all functions in-the-wild:

“Mashable did a teardown (literally) and discovered all the ingredients of a budget Android smartphone, including components which aren’t strictly necessary for the task at hand: a 3G modem with T-Mo SIM (which seems to have some degree of voice connectivity), a full-sized battery, USB port and even a partially-built QWERTY keyboard. Suddenly, that $50 myTouch doesn’t seem so cheap.”

Here is the video of Engadget’s breakdown:

Embedding an Android smartphone inside each of the countless print copies of Entertainment Weekly is a pretty bold move. However, today many people view magazines on their eReaders or electronic devices. By adding a new tech component to print magazines maybe it could help to keep them on the shelves.

What do you think? Could digital smartphone-like pages be the future of print magazines? Share your thoughts in the comments section.